How to sell shoes – or not
I went into Loakes today as by chance I was passing the shop in Birmingham, and I was thinking about spending £200 on a new pair of shoes. I’m on […]
Sales tip – Identify their needs!
Many sales people make the mistake of talking all about how great their product is, even with the features and the benefits both covered, but they forget to first identify
An Instant Guide to Selling
The objective of selling is not to push something on to someone who doesn’t really want it. It is to find out what they need and then to show them
